Taiwan on Screen and Online– Lessons in International Content, Cross-cultural Communication, and Story-driven Advocacy

Biography

• An award-winning Taiwanese producer who helped launch TaiwanPlus, the nation’s first public English-language media platform, in 2020. He led the program planning team for nearly four years, producing original documentaries and expanding international co-productions. 
• Starting July 2025, he joined Ina Taiwan Film Production as Content Development and Marketing Director.

‍Work Experience

• Content & Marketing Director, Ina Taiwan Film Production (July 2025 - present )
• Adjunct Instructor, Department of Adult and Continuing Education, National Taiwan Normal University (Fall Semester, 2025)
• Producer & Head of Program Planning Team, TaiwanPlus (2020 - 2025)
• Planner, International Department, Taiwan’s Public Television Service (2016 - 2020)

Awards and Achievements:

• His work has been recognized by the Asian Academy Creative Awards, New York Festivals TV & Film Awards, ContentAsia Awards, and The Webby Awards.

Course Introduction

This session explores how Taiwan can be thoughtfully presented to global audiences through screen and online content. Drawing on work at TaiwanPlus, award‑winning productions, and university teaching experience, the class examines how to transform complex social and political issues into clear, emotionally resonant stories for international viewers. We will unpack the full pipeline of international content production, from framing and research to scripting, visual choices, and distribution across different platforms. Special attention will be given to cross‑cultural communication: how language, metaphors, and narrative structure must shift when speaking to audiences with little prior knowledge of Taiwan.

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