Staying in the organization

Li-Ya Lan

LinkedIn
 Li-Ya Lan
Taiwan

EDUCATIONAL BACKGROUND

Bachelor in International Business

testimonials

During my internship in MSF, I developed a fundraising campaign for the seventh anniversary of the Rohingya refugee crisis. The campaign targeted younger donors through a video game aesthetic, framing medical cases as missions. Initial challenges included media fatigue and a lack of audience engagement. I presented the campaign to the office on my last day, receiving positive feedback and suggestions for improvement. I also participated in workshops with MSF staff from various regions, enhancing my understanding of the organization’s people-centric approach. Although I wish the internship had been longer to fully see my projects' impact, it was a valuable experience.